Karakuchi

Taste it to
understand it

Super Refreshing.
Super Dry.

Asahi
Super Dry

In Japan, complex concepts are often expressed in a single word. Words like ‘Karakuchi’. 辛口.

Karakuchi is the Japanese word that captures the intricacy of Asahi Super Dry’s unique, refreshing taste. Although there is no direct translation, it describes how our authentic Japanese beer is dry and crisp with a quick, clean finish.

But words alone can’t capture the true meaning. You need to taste our beer for yourself to really understand it.